Aquila Court, 34 Lower Bristol Road, Westmoreland

Display of 3no. internally illuminated metallic cut-letter signs.
Our Response

Aquila Court is a contemporary PBSA scheme situated within the Bath World Heritage site, and contributing towards the indicative townscape setting of the conservation area. Its position along Lower Bristol Road means that it forms an important visual aspect of an arterial route in and out of Bath city centre.

BPT resists the principle of illuminated signage. Bath is recognised as a low-illuminated city in which the maintained low levels of lighting complement the historic character and appearance of the city, and create a distinctive evening and night-time atmosphere. Therefore, the use of illuminated signage would be of detriment to the shared character of the setting of the Bath conservation area and the special qualities of the World Heritage site.

This application is therefore contrary to the Planning (Listed Buildings and Conservation Areas) Act 1990, section 16 of the NPPF, and Policies B1, B4, BD1, CP6, D1, D2, D8, D9, and HE1 of the Core Strategy and Placemaking Plan, and should be withdrawn or refused.

Application Number: 20/01164/AR
Application Date: 26/03/2020
Closing Date: 20/04/2020
Address: Aquila Court, 34 Lower Bristol Road, Westmoreland
Our Submission Status: Object